What’s up with Content?!?

Posted by Paula Ballak on Friday, January 30.

Hey there—well, here’s my first attempt at blogging for Insight… I can’t tell you how great it is being part of such a fun and hardworking team!

Being the “Queen of Content”, I’ve chosen CONTENT as my first blog topic. Ironically, I must recommend that you read every word in this blog, so that you can find out why you, or your customers, won’t read very many words on any website. But wait, you can do something about that! 

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Top 5 Ways to Create Community Around Your Site

Posted by Scott deVries on Friday, January 16.

As we move into a new year, we should all be looking closely how our websites have been performing over the last year. Looking at statistics and figures about our site traffic should give us a good picture of what has worked in the past and what we can focus on in the future. Additionally, refreshing and reimagining your website is a great way to boost your customer base as well as your sales.

But what if we want to increase site traffic and develop more solid leads and customers from our sites? We need to create a solid group of website users that can spread the word about us. I’ve listed a couple of ways to create a user base from your website after the break.

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